Reborn Coffee Signs $1M Licensing Deal To Launch Retail Expansion In South Korea

Reborn Coffee Inc. (NASDAQ:REBN), a leader in the specialty coffee market, today announced the signing of a $1 million exclusive licensing agreement with Reborn Korea Co., Ltd. to develop and operate Reborn Coffee retail locations throughout South Korea.

Under the terms of the agreement, Reborn Korea Co., Ltd. will oversee all store development, operations, and local brand growth, bringing Reborn Coffee's specialty offerings to the South Korean market. The partnership will also introduce Reborn's signature cold brew and café menu, while adapting to Korean consumer trends and preferences.