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2025-08-13 05:32
For the first time, Autodesk is offering free access to professional grade AI-powered VFX and animation tools — removing cost barriers for indie filmmakers, digital content creators, marketers, and first-time users around the world
SAN FRANCISCO, Aug. 12, 2025 /PRNewswire/ -- Today at SIGGRAPH 2025, Autodesk, Inc. (NASDAQ:ADSK) launched new, more affordable pricing for Autodesk Flow Studio (formerly Wonder Studio) including its first free tier and a 50% price drop for the Lite plan – from $20 to $10 – a significant move to make the toolset more accessible. By removing up-front costs so artists can use premium artificial intelligence (AI) powered 3D tools to create the kind of animation and VFX once reserved for Hollywood, Autodesk is signaling a new era of AI within the future of media and entertainment – one that puts creators at the forefront. This launch marks a major milestone just one year after the Autodesk acquisition of Wonder Dynamics, the company that created the technology.
Autodesk Flow Studio uses AI to automate complex VFX tasks like motion capture, camera tracking, and character animation, so creators can focus on storytelling, not technical setup. With just a video clip and a few clicks, users can insert CG characters into live-action scenes and render them making 3D animation and VFX accessible to all.
You can also export the AI-generated assets (e.g. clean plates, 3D scenes, alpha masks, camera-tracks) to tools like Maya, Blender, or Unreal Engine for editing and fine tuning. This allows creators to speed up complex animation and VFX workflows, freeing up time for more creative storytelling. By making these capabilities freely available, Autodesk is lowering the barrier to entry for high-quality content creation enabling more artists, marketers and digital content creators to experiment, learn, and bring their ideas to life on their own terms.